A never-to-be-forgotten milestone event celebrating 25 years of innovation and impact for the Fred IT Group. Unbelievable Group partnered with Fred IT to design and deliver a celebration that honoured the company’s achievements, people, and customers, creating a night that was as inspiring as it was entertaining.
Held at Melbourne’s iconic Forum Theatre , the event brought together 500+ guests including Fred IT’s leadership, staff, long-term partners, and valued clients. The creative direction reflected Fred’s legacy as a technology leader with a human heart, blending future-focused design with a nostalgic touch that paid tribute to the company’s journey from start-up to national digital health pioneer.
Unbelievable Group delivered an experience that struck the perfect balance between sophistication and celebration. The evening featured a custom multimedia timeline installation, a dynamic stage design, and immersive visual storytelling that brought 25 years of milestones to life. A live band, host-led moments, and curated awards created a sense of unity and pride among guests.
Guest feedback reflected overwhelming enjoyment and connection, with post-event surveys showing 97% of attendees rating the night as “excellent.” The event achieved its goal of recognising Fred IT’s people and partners while reinforcing its culture of innovation and care.
The 25-year celebration became more than an anniversary, it was a defining moment that energised the Fred IT community for the next chapter of growth.
“We were blown away at their creativity, attention to detail, “nothing is too much trouble” attitude and their willingness to make anything possible… they not only have the ability to bring an event to life, but they will go to whatever lengths necessary, to fulfil the wishes of their clients”. Fred IT Group
