Australia Post

Retailer Conference

Brand Activation, Marketing Roadshows
Objective

Design and deliver an immersive, engaging activation and exhibit at The Online Retailer Conference at the ICC in Sydney for Australia Post. Showcase the key product offerings, drive stand attendance and dwell times whilst ensuring a strong presence across the exhibition floor.

Design and strategy, production, logistics, A/V and styling, all delivered by Unbelievable Group with seamless project management.

The Result

We designed  a 36SQM activation space, exhibit and backdrop for the Retail Foundation Stage featuring custom installations, livestreams to LinkedIn and multiple touchpoints for attendee engagement.  

Dwell times, engagement and KPI’s increased from previous years and the design established a stronger alignment with the Australia Post brand and it’s positioning in the market.

 

CLIENT

Australia Post

LOCATION

ISS, Sydney

CATEGORIES

Brand Activation, Marketing Roadshows
Australia Post logo

“Bringing to life the shopper profiles worked really well and was exactly what we had in mind. Working with your team was a 9/10!”​

Grace Attana, Events Lead, Customer & Industry Engagement 

TELL US MORE

Launch, conference, activate, celebrate, exhibit. Let’s create something that moves.