Brand Activations

Greenstone Real Insurance Sydney Harbour 10K & 5K

Objective

The Sydney Harbour 10k & 5k is an annual event that involves over 5,000 people running or walking some of Sydney’s most iconic streets around the Harbour Bridge and Opera House.

Greenstone engaged  ALIVE to design and produce the Real Insurance activation within the Recovery Village. 

ClientGreenstone

LocationSydney Harbour

CategoriesBrand Activation

Alive Events Agency Real Insurance Sydney Fun Run 2023
Alive Events Agency Real Insurance Sydney Fun Run 2023
Alive Events Agency Real Insurance Sydney Fun Run 2023
Alive Events Agency Real Insurance Sydney Fun Run 2023
Alive Events Agency Real Insurance Sydney Fun Run 2023
Alive Events Agency Real Insurance Sydney Fun Run 2023
Alive Events Agency Real Insurance Sydney Fun Run 2023
Alive Events Agency Real Insurance Sydney Fun Run 2023
Alive Events Agency Real Insurance Sydney Fun Run 2023
Alive Events Agency Real Insurance Sydney Fun Run 2023
Our Idea

ALIVE created an environment for all the runners and participants featuring giant L.E.D screens playing photos from the event, messages of support & REAL branded slides, a REAL-fuel station with purple popcorn, a Superhero inspired media wall, flashmob dancers and the Riley Roo mascot making appearances throughout the day! Our Team delivered seamless project management, design and creative, production, logistics, staffing, entertainment, video and photography.

Greenstone

“Alive delivered a seamless activation and a new creative approach from previous years with terrific results” Greenstone  

Alive Events Agency Real Insurance Sydney Fun Run 2023

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Acknowledgement of country

Alive Events Agency acknowledges the Australian Aboriginal and Torres Strait Islander people as the first inhabitants of the nation and the traditional custodians of the lands where we live, learn and work.