Watchguard Apogee


Watchguard asked us to create an energising hybrid event to bring their Apogee conference to their Australian market. They were looking for a considered approach to elevate and create engagement for their event with a focus on the Yarra Valley Wine Region for the two-day event, using the very best in creative and technical solutions, overseeing production, venue sourcing, virtual platforms and on-site management.


LocationYarra Valley, Victoria

CategoriesConferencing & Summits

Our Idea

ALIVE created an elevated hybrid event for Watchguard. Apogee was a two day event in one of the Yarra Valley’s premium venues, where attendees both live and online got the latest information via in person and online virtual platforms, using latest content delivery technologies, including a microsite, gamification and interactive elements.  In person attendees were also treated to a wine tasting and curated food and beverage experience. ALIVE handled all elements of production, with our mobile production teams covering all aspects through creative strategy, design, project management, on site production, logistics, and post event evaluation.

Watchguard Apogee 2022

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Acknowledgement of country

Alive Events Agency acknowledges the Australian Aboriginal and Torres Strait Islander people as the first inhabitants of the nation and the traditional custodians of the lands where we live, learn and work.